Aditi is a junior news reporter at Business Insider's Singapore bureau, where she writes about consumer behavior and retail and luxury spending, with a focus on Asia.
She previously worked for The Straits Times, where she wrote breaking news stories for the Singapore desk. She studied communications and business at Nanyang Technological University.
Aditi can be reached via email at abharade@insider.com
Featured stories:
Tim Hortons Canada saw an over 6% growth in cold drinks sales in the fourth quarter of 2024, its parent company Restaurant Brands International reported.
Retail
2025-02-12T17:38:45Z
A list of companies that have pulled back on DEI, including Google, Target, Walmart, and Meta
The number of companies ending their diversity, equity, and inclusion programs continues to grow, with Google becoming one of the latest.
Retail
2025-02-12T07:38:39Z
Kering's CEO says Gucci and other brands will absolutely not shift production to the US to counter Trump's tariffs
He said that it "makes no sense" to shift production out of Europe, as the group's culture and heritage is part of its "promise" to customers.
Retail
2025-02-11T07:27:41Z
McDonald's bet on $5 McValue meals is paying off
McDonald's CEO, Chris Kempczinski, said that the $5 deal is "driving other purchases," raising the average check "north of $10."
Retail
2025-02-10T06:20:22Z
The Dunkin' Super Bowl ad hits Starbucks where it's already hurting
The ad, starring Ben and Casey Affleck, took shots at Starbucks' long wait times and extensive customization options.
Careers
2025-02-08T22:48:55Z
The list of major companies laying off staff this year, including Chevron, Meta, Microsoft, and BP
While the reasons for slimming staff vary, the cost-cutting measures are coming amid a backdrop of technological change.
Tech
2025-02-07T22:10:41Z
DeepSeek, DeepSeek, DeepSeek: CEOs keep getting asked about the Chinese AI startup on earnings calls
If there was a bingo card for earnings calls this quarter, DeepSeek would deserve its own square. Here's what CEOs said about the Chinese AI company.
Retail
2025-02-07T08:50:45Z
Pizza Hut is winning big in China by betting on $7 pizzas
Its parent company, Yum China, reported on Thursday that sales of pizzas under $7 rose 50% in 2024.
Retail
2025-02-07T06:40:38Z
ELF's CEO says people bought less makeup last month because they were too fixated on TikTok's turmoil
ELF's CEO, Tarang Amin, said that "consumer mindset" was focused on the LA wildfires and "uncertainty around the TikTok platform."
Retail
2025-02-06T07:44:11Z
Capri's CEO says Versace's revenue sank because it made 2 mistakes
Capri CEO John Idol said Versace may have leaned too hard into quiet luxury while pricing out its entry-level customers.
Economy
2025-02-05T11:00:55Z
USPS temporarily stops accepting inbound packages from China and Hong Kong
The US Postal Service decision, which takes effect immediately, is a potential blow to Chinese online retailers such as Shein and Temu.
Retail
2025-02-05T10:07:48Z
Starbucks' CEO says letting people order coffee via mobile 'chipped away' at the brand's 'soul'
Brian Niccol, Starbucks' CEO, said mobile ordering meant staff weren't writing on cups, which affected the connection the company has with customers.
Health
2025-02-05T09:11:36Z
Pfizer's CEO says he's had dinner with Trump's health secretary pick, RFK Jr.
Pfizer CEO Albert Bourla said there are "opportunities that probably outweigh the risks" of the Trump administration's "radical" changes.
Politics
2025-02-04T09:15:35Z
Trump said the new sovereign wealth fund he signed an executive order to create could be used to buy TikTok
He has also floated numerous ways to save the app, like having Elon Musk or Oracle's Larry Ellison buy it.
Politics
2025-02-04T08:00:29Z
Trump said Ukraine should give the US rare earth metals in exchange for support in its war with Russia
The president said he was in discussions with Ukraine and "working some deals right now."
Retail
2025-02-03T06:41:28Z
After a 2020 ban, Shein has regained access to the world's biggest consumer market
Shein has entered an agreement with Mukesh Ambani's Reliance Industries to sell products under a new platform called Shein India Fast Fashion.
Tech
2025-01-31T15:36:14Z
The list of major companies requiring employees to return to the office, from JPMorgan and Dell to Amazon
Companies requiring workers to return to the office include AT&T, Amazon, JPMorgan, and Toyota. View a list of RTO mandates across business and tech.
Retail
2025-01-31T06:16:05Z
Swatch — the parent of Longines, Omega, and Tissot — is seeing sales slump, and it's because of China
Watch group Swatch saw its sales decline by more than 12% and its profits by 75% in 2024.
Transportation
2025-01-31T01:53:00Z
No survivors after American Airlines flight collided with a military helicopter near Washington, DC
An American Airlines jet carrying 64 people collided Wednesday with a helicopter near Reagan Washington National Airport, with no survivors expected.
Tech
2025-01-29T10:13:36Z
China's spring festival celebration featured a fleet of dancing robots that flexed the country's advancements in robotics
A group of 16 humanoid robots performed a Chinese folk dance in Beijing ahead of the Lunar New Year.