Eugene is Business Insider's Chief Tech Correspondent. He writes about Amazon. His reporting covers everything from Amazon's retail business to AWS and Alexa. He also writes extensively about Amazon's internal work culture. Previously, he worked at CNBC, The Information, and Fortune Magazine Korea. He's a graduate of NYU and Columbia University's journalism school.
Eugene's reporting in 2022 revealed that Amazon knowingly duped consumers into signing up for its Prime memberships. A year later, the Federal Trade Commission sued Amazon, citing Eugene's report in accusing the company of luring unwitting customers into Prime subscriptions.
In 2022, he received the SF Press Club's annual Bay Area Journalism Awards and SPJ NorCal's Excellence in Journalism Awards.
Eugene lives in the Bay Area. Contact him via the encrypted messaging app Signal or Telegram (1-650-942-3061) or email (ekim@businessinsider.com).
Expertise
Amazon, Jeff Bezos, Andy Jassy, e-commerce, and cloud computing.
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Internal Amazon emails give an exclusive look at how CEO Andy Jassy has started to run the company, with obsessive attention to the retail business and what some employees feel is micromanaging
Andy Jassy will be the next CEO of Amazon. Insiders dish on what it's like to work for Jeff Bezos' successor, who built AWS into a $40 billion business.
Internal documents show Amazon has for years knowingly tricked people into signing up for Prime subscriptions. 'We have been deliberately confusing,' former employee says.
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AWS, Alexa, healthcare:
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Amazon's AI data center dream runs into the reality of 'zombie' facilities, higher costs, and labor shortages
Amazon is gutting its voice assistant, Alexa. Employees describe a division in crisis and huge losses on 'a wasted opportunity.'
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AWS's growth is slowed by AI chip shortages and server constraints, CEO Andy Jassy said, as the company plans significant capital investment.
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An AWS VP, Mai-Lan Tomsen Bukovec, assured employees there was no change in DEI initiatives despite recent website alterations and program halts.
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2025-02-04T16:54:10Z
Morgan Stanley estimates Amazon's first-party retail business could be hit hard by Donald Trump's tariffs on China.
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Internal guidelines for a big AWS sales team provide new clues on how the company is whittling down management layers.
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Many Amazon cloud clients want to test and evaluate DeepSeek's AI capabilities, according to an internal AWS document obtained by BI.
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Amazon planned to resume US green-card applications for foreign workers on January 6, a leaked memo said.
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In January, Amazon required most employees to start working from an office five days a week. The transition has not been smooth for some.
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This time, the CEO picked a 17-year AWS veteran who has experience with business applications.
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AWS is designing more hardware in-house as it looks for opportunities to enhance data-center efficiency and reduce costs.
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Andrej Karpathy sees LLMs reading books along with humans. A recent Amazon job listing suggests the company may already be working on this.
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2024-12-10T18:15:56Z
Evercore thinks Amazon Pharmacy is on track for $2 billion in sales, with consumer interest rising sharply.
Bank of America downgraded AMD on Monday, citing competitive risks in the AI market from Nvidia and low demand impacting growth potential.
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AWS has not committed to offer access to AMD's AI chips. That's partly because cloud customers aren't asking for these components.
Amazon's AI chip strategy focuses on customer choice, not competing directly with Nvidia.
Amazon doesn't have the most powerful AI model. Its cloud business is finding other ways to win.
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AWS has traditionally done a lot of in-house work with customers. Now the company wants to work more with consulting firms, an internal document says.
The Alexa digital assistant seems like the perfect product for the generative AI era. Getting this technology to actually work is another matter.
AWS is revamping its AI-sales strategy to compete with OpenAI, Microsoft, and Google. Employees feel the pressure but have big new incentives.
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AWS is focusing on at least 7 areas with codenames such as "ACDC" and "T2K" as it looks for big new sources of sales growth.
Amazon has been working for months on a major AI upgrade to its Alexa digital assistant.